서울 · Austin
Sauna, hot soak, cold plunge, and traditional Korean body scrub. A small neighborhood bathhouse where you come back every week.
What is Seoul Bathhouse
In Korea, the bathhouse is part of everyday life. A place to scrub off the week, sit in the heat, slow down, and simply be around other people without needing to perform.
Seoul Bathhouse is bringing that feeling to Austin. A small neighborhood bathhouse rooted in ritual, connection, and Korean tradition featuring hot soak, cold plunge, sauna, and traditional Korean body scrubs.
The Seoul Experience
Seoul is currently being built. Founding memberships are available now. General-public visits and individual treatment pricing will be announced closer to opening.
Founding Membership
93 people have already joined.
★ Founding
Deposit goes toward your first month. Membership activates when Seoul opens.
Join SeoulI grew up in Seoul where I went to the bathhouse with family and friends after school, after work, and on weekends. It was where people slowed down and connected.Jacoby · Founder, Seoul Bathhouse
After a health scare related to my cleft palate, along with a layoff and breakup, I started building community in Austin through cold plunges and social connection. Over time, I realized I wanted to create a permanent home for that community by sharing the culture I grew up with.
So we're building Seoul.
Frequently asked
When does Seoul Bathhouse open?
2027 in Austin. Full address shared with members before opening.
When do my benefits start?
Opening day. You'll be among the first members through the door.
Is the rate really locked?
Yes. $149/mo stays $149/mo for as long as you're continuously an active member under Founding terms. The standard opening rate will be $219/mo.
What happens when Founding sells out?
Monthly Founding closes at 100 members. A final 25 Founding memberships open at $1,788 prepaid for the first year. At 125, Founding closes permanently and does not reopen. Everyone else joins the waitlist for the opening membership release.
What is a Korean body scrub?
A trained practitioner scrubs your skin with an Italian cloth to remove dead skin buildup. It's been done in Korean bathhouses for generations. We're bringing it here with practitioners trained the right way.
Questions?
Email info@seoulatx.com or reach out on Instagram @seoulatx.
Everyone else joins here. We'll open a limited standard membership release to the waitlist about six to eight weeks before Seoul opens.
No spam. Just Seoul updates.
Ambassadors are the first voices of Seoul. They show up at events, spread the word, and help build the community before the doors open.
We read every application personally.
7 monthly Founding spots remaining.